"The biggest battle business owners face isn't finding new customers and making payroll... it's the war going on inside our heads."

Is Your Business Controlling Your Life?

Discover the Simple 3-Step Process
One Entrepreneur Used to End
His Constant Stress and Overwhelm,
Replacing Fear and Anxiety
With Peace, Inspiration and Confidence

Simon Payn: I created a successful marketing company, but my biggest achievement was learning how to "upgrade the software in my brain."

From Simon Payn

If you’re overwhelmed with all the stress and anxiety that comes from running your own business, then you’re going to LOVE this simple 3 step process I discovered to finally give you more freedom than you ever imagined possible.

Back in 2007, I was frustrated and burned out with my job working as a magazine journalist. Not only that, but I was pissed off at the 3 bosses who were always riding my case.

I couldn’t imagine being stuck there for the rest of my life. I had to make a change.

I had to have FREEDOM. Give me liberty or give me death!

There had to be a better way to go through life. Anything was better than this.

That’s when it all started.

The only way I’d ever experience the freedom I desperately needed was taking control of my destiny with a business of my own.

So I did the only thing I knew how to do, and I started my own business writing articles, content and newsletters for other business owners.

I loved it… in the beginning… especially when those first few sales starting coming in.

You know the feeling. This may actually work!

You should have seen how ecstatic I was the day I realized enough money was coming in to say GOODBYE to those horrible bosses forever!

I was doing my own thing… and profiting from it.

And it felt good… at least for a while.

The business grew. Employees were hired. Profits increased.

But I never experienced the FREEDOM everyone talks about.

Starting a business gave me freedom from my boss... but it didn't give freedom from my mind!

It felt like I could never take a vacation. And even when I did get a day off, my mind was still in the office.

I started this business to take control of my own destiny, but soon the business was in control of my life.

You can hire employees to help, but no one cares about your business like you do.

And it seems like… the moment you take your eyes off it, everything goes to crap.

Client and customer issues.

Technical problems.

Marketing problems.

Staff crises.

And never-ending paperwork, regulations, taxes, and other government bullshit.

It NEVER ends!

I thought I would find freedom, but it felt like I was in prison.

Why didn’t anyone ever tell me it would be like this?

No matter what I was doing or what level of success I reached, there was this underlying, nagging anxiety that…

STOLE all the enjoyment out of what should have been a rewarding business.

For example, I constantly watched my sales like an owl hunts for a mouse.

If sales were up one day, I was happy.

If they were down, I fell into despair. My mind would be consumed with thoughts of how my business was going down the drain, I couldn’t pay my bills, and I’d end up homeless living on the streets. All from one day’s poor sales!

And then there were the customers! Most were great… but there were the handful that almost drove me insane.

We’re talking complaints about the most minor things. I’d get so worked up and try so hard to fix them…even when they were completely unreasonable… that I’d lay awake at night…thinking about shutting my doors and throwing in the towel.

I think back to all the times I held back on releasing new products, services, and offers. I was terrified they would fail and I’d be humiliated. Who knows how many thousands of dollars I’ve left on the table?

And even when EVERYTHING was going right, that evil inner voice kept telling me the next disaster would happen at any time.

So I never enjoyed my success because collapse was always just around the corner.

I started my business to win my freedom - from my job, financial uncertainty, and the tyranny of the 9-5…
BUT my mind imprisoned me with anxiety!

Then, about 2 years ago, I’d had enough.

Something had to change.

I spent thousands of dollars and hundreds of hours searching for true freedom in my business... and then I found the process I am sharing with you today.

I found lots of programs to make you more productive, or to operate within the 80/20 rule so you focus on what really matters with your business, or to crush procrastination so that you get more done.

Indeed, I spent thousands of dollars on these programs. They were useful… but they didn’t get me where they wanted to go because they failed to address the most important thing… what was going in my head!

And then there were all the “passion pushers”. They’d say if you “just find your passion” you’d build a profitable business of your dreams.

But as a seasoned entrepreneur, I knew that success was more than just “finding your passion” – that real business required more than just enthusiasm to succeed.

And then… when I’d almost stopped looking, I stumbled upon a podcast. This lady had something different. She had built a real business. Indeed, she’d been on Dragon’s Den (the Canadian equivalent of Shark Tank) and been offered an investment – and turned it down.

She understood what it was like to run a business – with all its stress and anxiety.

And, most importantly, she had figured out how to solve the biggest problem…

How to upgrade the software in your brain.

She had a program that could potentially help, but I was super-skeptical. She promised it could finally give me the FREEDOM I was looking for. I’d already spent thousands of dollars on things that didn’t work.

And – to be honest – I was nervous about doing something that sounded a little woo-woo and out there at first. I’m a hardcore entrepreneur looking for practical solutions. Did my thinking really matter that much?

But – eventually – I took the plunge.

And over the period of just 30 days, this is what I discovered:

  • My life is now in flow, guided by abundance, excitement and inspiration rather than lack, dread and fear.

    How “looking through the glass” allowed me to get the profitable stuff done in my business while keeping my energy and happiness at peak levels.

  • How to distinguish between important insights and destructive emotions, so I can grow my business without fear creeping in.
  • Customer complaints and staff difficulties now “wash away”, because I handle everything professionally and effectively.
  • My relationships changed. I stopped getting caught up in other people’s dramas, which makes me a better friend, son and husband.
  • My business fills me with excitement and hope rather than fear and anxiety.
  • The “hundreds of little things” no longer get to me, allowing me to focus on what really matters to grow my business.
  • My days are spent in sync with my true aims, rather than fighting against the tide of other people’s expectations.
  • Ideas come easily – I just let them in rather than have to sweat them out.
  • The barriers (fear, anxiety – all in the mind) that stopped me growing my business disappeared.
  • I spent less time working “in” the business and more time working “on” the business.
  • My life is now in flow, guided by abundance, excitement and inspiration rather than lack, dread and fear.
  • After a month, I said: I can’t believe that I didn’t know all this stuff before! Why weren’t we taught all this stuff as children – it would make life so much easier?!

And so that got me thinking…

This is so important – so critical to business success and the happiness of us as entrepreneurs – that more people need to discover it.

Which is why I’m bringing this program to you today.

And it’s why I am guaranteeing that it will change your life as much as it changed mine.

So what is it all about?

Let me personally help you install this new software in your brain

After learning the recipe and living it for almost three years, I realized that two things are necessary to bring about real change – to upgrade our brain’s operating system.

First, access to an expert to have your questions answered. That’s why, once per week for one month, you will have the opportunity to hop on the phone with me and other participants to apply the Feel Better Project process to your own life.

You’ll make rapid progress because you will be working on actual things that happened to you that week.

And… after the first month is over, you’ll get one-on-one access to me personally to “master” the training for three full months. This will make sure these new habits are “baked in”.

Our first call will be 30 minutes long, which will allow me to get to know you and set up the best practices from the Feel Better Project toolkit for you to implement. After that, each session will be 15 minutes long, so you can just check in with me and we can talk about what’s going on in your life at that moment.

You will be able to schedule appointments online. I suggest you leave it at least 2 days between appointments. Please note that this offer is limited – because my time is limited! – to the first 20 people at any one time.

So… access to group and personal coaching is critical. But it needs to go hand-in-hand with the second element… daily instruction.

This is about developing new habits of thought - and new habits are only built through practice. Every day we will send you tools you can build in to your life, plus you’ll get access to an online platform where you can track your progress.

Each of these practices takes a matter of minutes… sometimes even seconds. They’re just little tried-and-tested “tweaks” to your thinking and to your habits that you can apply throughout the day – in all sorts of circumstances. You’ll see rapid progress as your new software starts kicking in.

In 4 Weeks You’ll Replace Anxiety and Fear with Ease and Well-being

Here are just some of the things you’ll near in our Feel Better Project coaching program:

Week 1: How to implement the Feel Better Project process into your life so you get results… even in the first week of this training

  • Why most guru advice about success is 100% wrong – and actually makes your life more difficult! Find out this simple system that delivers success while making life easier!
  • How to know if you’re going in the right direction. Stop following blind-alleys and get more done in less time.
  • Discover one powerful habit that will transform your outlook in 21 days.
  • The secrets to making business feel less like a financial roller-coaster
  • How listening to your body and not just your mind can remove blockages holding you back. Breakthroughs in this area often occur in 7 days or less.
  • How to use this “photographer’s technique” to change a stressful day into a relaxing one… in just 30 seconds.
  • How to start your day feeling inspired rather than drained. You could get a day’s worth of work done in 2 hours when you follow this advice.
  • Learn when your computer can help you… and when to take time away from the screen.

Week 2: How to stop struggling… and instead “dance” with life so that everything gets easier and more fun

  • What your childhood swimming lessons can teach you about business. You’ll find that success comes more easily when you follow this advice.
  • The one thing to remember when things go wrong in your business that will make set-backs more bearable… and allow you to recover more quickly.
  • Why procrastination is often your best friend. This surprising discovery will open up paths to building a business that you can sustain over the long term.
  • Why sometimes you get more done in your business by doing the exact opposite.
  • What driving on the freeway can teach you about having a good (or bad) day in your business… and how to make sure that everyday is a good one.
  • Why doing the opposite of what you “think” you should do is often the best thing you could ever do!
  • Do what I did the cope with overwhelm – it’s surprising… but the single best thing you can do.
  • How to make interacting with your staff easier and more productive.

Week 3: How to overcome the biggest roadblock that stops you enjoying your business… and your life

  • Discover the one “selfish trick” that makes the day go better for everyone in your business. See how the reaction of your staff changes when you practice this.
  • Banish the habit many of us pick up at school that is holding you back. You’ll be able to grow your business more quickly when you make this change.
  • What to do when you feel you aren’t making progress – how just a few hours will save you days of anxiety.
  • Learn why you should pay attention to the in-flight safety demonstration (it’s not for the reason you think.)
  • Discover why trying to be perfect is holding you back (and stopping you from doing great work.)
  • Find out how the lessons that all parents learn can come in very useful when we’re building a business…
  • …And how our children can teach us about how to be a better entrepreneur.

Week 4: How to get into flow so that ideas and inspiration come “through the window” rather than through effort and stress

  • Where to find answers to your business problems – you’ll save hours of stress by doing this one thing.
  • How the “Easter Egg Hunt of Joy” is key to building a business that is more successful (and that you enjoy).
  • Discover a new type of “to-do” list that takes the overwhelm out of building your business. It will allow you to focus on what you can achieve… and get more done.
  • Practice the “new car habit” to get what you want in a shorter time.
  • How to feel enthusiastic about your business again
  • What to do when you need ideas for your business. You’ll find that inspiration comes more easily when you do it this way.
  • When to make plans for your business… and when not to.


It works for Olympic sports… and can work for your business too

Getting "in the zone" is critical for success on the track... and in business.

For decades, sportsmen and women have known how important the mental component is.

Keith Kaufman, PhD, a research associate of the Catholic University of America, said it’s been suggested that many coaches regard sport as at least 50 percent mental when competing against opponents of a similar ability. In some sports, it can be as high as 80 to 90 percent mental.

And a study of more than Canadian Olympic athletes were assessed for three major readiness factors: mental, physical and technical. Of the three, only mental readiness was significantly associated with how successful they were at the Olympics.

Sportsmen and women are now undertaking mindfulness training to get “in the zone” for their sport. In one study involving two teams that had losing records the previous year, both had winning seasons following the mental training.

So doesn’t it follow that for us entrepreneurs, the mental component must make up a massive part of our success?

Four group coaching calls for one month

“Unlimited” one-on-one coaching for a further three months

Daily tips, tools, and practices


As Low as Four Easy Installments of $195 per Month


Only 20 spaces available


Training begins January 8, 2018

Month-Long Daily Training Emails and Online Tracking System
Weekly Calls with Simon to Get Your Questions Answered (Recordings Only)
Weekly Calls with Simon to Get Your Questions Answered (Live Access and Participation)
Three Months Unlimited One-on-One Coaching With Simon


$195 Per Month for Four Months, Or Pay in Full for $695

  • Month-Long Daily Training Emails and Online Tracking System
  • Weekly Calls with Simon to Get Your Questions Answered (Recordings Only)
  • Weekly Calls with Simon to Get Your Questions Answered (Live Access and Participation)
  • Three Months Unlimited One-on-One Coaching With Simon

I’m so sure this training will transform how you feel about your life and your business, that I am offering not one but TWO guarantees


Guarantee 1: Love it in week one… or get your money back

If at anytime during the first week of the program you feel that it won’t replace anxiety and fear with ease and well-being, just let us know and we will gladly refund your money.

However, to be fair to other participants, this guarantee expires at the end of week one.

Guarantee 2: If your friends don’t accuse you of being a different person, get your money back

This guarantee is designed to encourage you to commit to the training. If you schedule at least three one-on-one calls with me and your friends or spouse do not accuse you of being a different person (happier, more peaceful, and more confident) because of the training, then just let us know and we will refund every cent you’ve paid anytime within 90 days of the start of the training.

I want to warn you about something: this training isn’t for everybody


It works best for people who have a business (or a responsible position at work) or who are building a business. Indeed, it will accelerate your business success…even if you are just starting out.

I have to warn you, however, that we will be talking about your thoughts and – gasp! – your feelings. If you are not comfortable with that (and think you will never become comfortable with that) then maybe wait until you are ready.

And you need to know that I am not a licensed counselor or therapist. But I can refer you to people, if you wish.

BUT You Don’t Need to Decide Today!


I like to speak to everyone, one-on-one, before they start this training.

Why? Because I need to make sure that the training is right for you.

Sometimes it happens that – for various reasons – it’s simply not a match… and I don’t want to take your money if I think there’s a chance this program won’t work for you. (And I’m sure you don’t want to be committed to this training if you think we’re not simpatico.)

So to get started, we have a short evaluation call.

There is a one-time fee of $25 for this call.

If we agree that we’re a match, then the $25 will be credited towards your training.

On the other hand, if we agree that it’s not going to work out, your $25 will be immediately refunded.

Once you click on the link below, you will be taken to a page where you can make this payment.

After that, you will be able to schedule a time to chat with me for about 15 minutes.

And don’t be surprised if you pick up one or two insights on this introductory call that helps you immediately…

Applications are currently closed

The day I realized that life was too short to live with stress and anxiety


Here’s the thing:

I’m 46 years old. I’ve had enough trips around the sun to achieve a lot… and also to understand what is missing.

And as I looked ahead at the years I have left in my “short life”, I realized that I cannot afford to wait to make a change.

I came to know that every day I allow myself to live an un-optimized life was a day that was wasted.

And every wasted day meant that I had fewer days left to live a life of daily peace, inspiration, and confidence.

I could not bear to wait one more day to make this change.

So…  if you agree that life is too short to waste even one more day, then I urge you try this training.

Because this program offers access directly to me, there are only 20 places available. I urge you to join before the slots fill up.

Applications are currently closed